Our Plan
Taking your business to the next level
Research
Look into competitors, their USPs and marketing techniques. Speak with potential customers to identify needs and fears.
Positioning
We will identify your market position, it’s features and benefits, how it stands out from competitors, and what it should stand for in the consumer’s mind.
Marketing
Delivering a clear message, we will create a strong campaign targeted at new customers.
Design
Brand identity through use of language, colours and typography, executed through a
leaflet and website.
Re-establish core values
What should your business mean to consumers?
Problems
Brands in this sector can be utterly generic. Referral is usually the source of new
business as consumers don’t know who to trust, but are prepared to pay a premium to
know they’re in safe hands.
Solutions
Establish what your business stands for, address possible concerns consumers may
have, and deliver a clear message that excites and engages them through a variety
of media.
Executing The Idea
Reaching new customers
Website
A beautiful, compelling and engaging mobile responsive website is essential to gaining new business. It’s your shop window and it never closes.
Leaflet
For those that you visit or those that come to your premises, or for clients wishing to refer, a simple leaflet identifying your new business will be available.
Stories
Through case studies of previous clients, consumers can engage with their stories.
Photography and Video
Consumers identify stock images and these could be classed as misleading for your website. We shall encourage you to capture real images of your work so we can use them on the front page and in your galleries.
Our Quote
Breakdown of proposed work
Research competitors, identify and research target audience
Establish brand position
Create new branding (maintaining existing logo or giving a selection of new logo options)
1 full day of photography and videography
New Responsive Bespoke Website (Content management System based on the WordPress Framework)
New Flyers / Leaflets (A5)
We are actually looking forward to sorting our old ‘static’ website out as I’ve lost all my drive with it for the past couple of years due to the previous website designers who make everything such a massive deal.
I get the feel it’s gonna be good working with you and what you can do for our business.
I would like to go through our paper work and branding once more and if you can come up with anything we may be missing that would be great.