After a website design company contacted our client saying their website needed attention, here how the conversation went:
[Client] Really thought the site was ok for the search engines, what’s the next
step if I want to get you to update / promote it?
[Web Company] I have tried some more phrases to see where you are on Google but
couldn’t find you on page 1 for things like ‘photographer in Essex’ or
‘wedding photographers in Essex’ so would be good to have a chat. I
have called a few times but haven’t been able to reach you, when is
the best time to call?.
[Client] We get so many website design / SEO calls so please can you just tell us via
email initially what is wrong and what you can do to help us as we are still
not ranking for a lot of search terms we think we should including ‘wedding
photographer in Essex’
[Web Company] It has been a while since I contacted you, so great to see you kept hold of my details. Of course, I understand that email is better for you initially –
this happens a lot so not a problem.
There are some things that jump out with the website itself that will help
(h1 tags, social media, title tags,) and it will be worth speaking with your
current website designers to ask about making it responsive / mobile
compatible. Google have a test (Google’s Mobile Friendly Test) that show
your website doesn’t pass, this is something that they have said they may be
using as a ranking factor shortly.
Our SEO team have looked into your site for me and it seems that you have
over 6,000 backlinks (links to your site) from 1 website (Bluegeeks Web
Design). This is something that Google will penalise you for and could
explain why you are not ranking at all.
Once the website and bad links have been removed, the phrases are all coming
back as achievable so with a good link building campaign, a page 1 ranking
is possible.
There is certainly the demand for your services as you can see from the
below information:
“Wedding photographer Essex” gets 1,300 searches per month in Google UK
“Wedding photographers Essex” gets 590 searches per month in Google UK
“Essex wedding photographer” gets 1,000 searches per month in Google UK
We have really clear packages and pricing so get in touch to see how we can help you.