Make Your Website Work for You part 1
Usability Increase conversion on your site (visitors who take the action you want: buy, sign-up, call) – Design, content, information architecture, etc. Findability Increase visitors to your site (traffic, page views) – Search Engine Optimization (SEO), Search Engine Marketing (SEM) like Google Adwords, Banner Advertising, etc. You’re reading this because you want to see what…